Innovative Manufacturers' Center

Driving Manufacturing Growth and Job Creation in Central Pennsylvania

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Brand Development for Manufacturers

In today’s challenging economy, quality brand development is no longer an option for Central Pennsylvania manufacturers. It’s a necessity.

IMC’s brand development services can help you streamline your core messaging, create a consistent, memorable visual identity and provide your company with the tools it needs to be competitive in today’s marketplace. All of our brand development offerings are aimed at helping you increase customer loyalty, create awareness in the marketplace and drive more sales.

Don’t miss out.

Without the proper marketing and brand development tools, your company can too easily be overlooked.

Central Pennsylvania manufacturers today are facing increasing competition, both domestically and globally. Without the proper marketing and brand development tools, your company can too easily be overlooked. Defining, focusing and communicating a brand message is an essential part of any manufacturer’s success. There are a number of factors to consider in defining your brand:

  • Promoting the correct image for your industry
  • Creating a modern, consistent look and feel
  • Standing out from competitors
  • Delivering an impactful message

IMC’s team of internal and trusted third-party experts can help you with all four – and then some.

Brand Development: Define Your Message to Drive Sales

Communicating your brand’s message in an effective way to new and potential customers in the right demographic isn’t easy. But the rewards are great. Winning brand development and marketing strategies for manufacturers have a wealth of benefits, including:

  • Attracting new customers
  • Increasing new business from existing customers
  • Competitive advantages
  • Sales growth

IMC can connect your company with the right brand development resources. We can aid in:

  • Identification of new sales opportunities
  • Target opportunities with the highest margins of sales and growth
  • Market data research
  • Assessment of competitors
  • Research into how customers and potential customers view your company

IMC is Central Pennsylvania’s source for manufacturing brand development.

Fill out the form at right to learn what we can do for you.

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Testimonials View All

  • "Through the assistance of IMC, we have been able to develop a quality high temperature grout as well as a superior Oil Field Containment System, both of which have opened up new doors and possibilities into a growing industry for Polymics."

    — Dr. Tim Hsu, President, Polymics

  • "The project improved leadership capabilities of existing management, helped to build more leaders and educated employees on the basics of economics and expanded their business sense. I often recommend IMC to other manufacturers as an innovative source in solving problems and eliminating bottlenecks."

    — Randy Beiler, General Manager, Pik Rite, Inc.

Events View All

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News View All

  • IMC Announces Summer 2022 Lean Manufacturing Level One Certification Graduates

    IMC is excited to announce the latest graduates of our Lean Manufacturing Level One Certification program. This eight session certification ... READ MORE

  • Open Supplier Scouting Opportunities

    There are currently 18 open supplier scouting opportunities from manufacturers across the United States seeking domestic suppliers for various items. ... READ MORE

Blog View All

  • IMC Announces Summer 2022 Lean Manufacturing Level One Certification Graduates

    by admin

    IMC is excited to announce the latest graduates of our Lean Manufacturing Level One Certification program. This eight session certification ... READ MORE

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IMC: Serving Manufacturers in Central Pennsylvania, including Williamsport, State College & Altoona
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IMC, Inc.
One College Avenue
Dept. 32
Williamsport, PA 17701-5799

Tel: 570-329-3200
Toll Free: 800-326-9467